Echinacea purpurea ‘Rubinstern’ (Ruby Star Coneflower)

An herbaceous perennial typically native to prairies and open meadows, boasting showy pink-purple flowers with brown center cones throughout the summer. Grows 2 to 3 feet tall and 2 to 3 feet wide. Prefers full sun and dry to medium, well-drained soil. Drought tolerant; pollinator friendly.