Echinacea pallida (Pale Purple Coneflower)
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This variety of coneflower has light purple summer blooms that feature thin, drooping petals and large orange pollen cones. Plants can reach up to 3 feet high with a spread of 1 to 1.5 feet. Prefers full sun to part shade and tolerates a wide range of soil conditions. Drought tolerant; pollinator friendly.
Photo courtesy of Missouri Botanical Garden