Echinacea pallida (Pale Purple Coneflower)

This variety of coneflower has light purple summer blooms that feature thin, drooping petals and large orange pollen cones.  Plants can reach up to 3 feet high with a spread of 1 to 1.5 feet.  Prefers full sun to part shade and tolerates a wide range of soil conditions.  Drought tolerant; pollinator friendly.

Photo courtesy of Missouri Botanical Garden